Born in Arunachal Pradesh but now based in Copenhagen, Nixon Bui is a talented designer who founded and heads the men’s ready-to-wear fashion brand ‘NIXONBUI’. It focuses on modern classic designs infused with a tribal aesthetic.
The label took shape in 2014 but even before that, Nixon knew that he would eventually have to do his own thing. ‘Having worked for a few companies in my past, the feeling that I can only be content if I do something of my own, tell my story, and create my own space got stronger’. It was when he was pursuing his second master’s degree in business from Copenhagen Business School that the idea grew more solid. ‘As soon as I was over with my finals at school, I found the time to get things started. And here we are, one-and-a-half years later, with a fully functioning company’.
Like most creative artists, his fascination with the arts and crafts started early in life. ‘When I reflect on my growing up years, I can see that I was always surrounded by some form of creativity all the time. It could have something to do with the fact that I loved making things or that I always used to take part in all types of co-curricular activities during my school days. But the biggest influence has been my mother, who is a crafts teacher. She was very skilled in weaving and embroidery and used to make amazing pieces of art’.
NIXONBUI designs are modern and yet embrace his tribal roots. ‘Growing up in a tribal community, close to nature, has shaped me in many ways. But so has living in big metropolitan cities. I love the world of fashion in general, and I’m equally fond of the ancient tribal and the edgy modern. And just like how the person I have become is a reflection of the life I have lived, so are my designs. They are a mix of the impulses I have received throughout my life, all naturally coming together in the aesthetic of NIXONBUI.’
Currently, they are only selling t-shirts but they plan to expand very soon. ‘We started off with t-shirts because it’s easier to make as compared to other clothing forms. It was more of a learning process than anything else. Our foremost goal has been to get the story of NIXONBUI out and we have had good success doing it through the t-shirts. We are constantly adding new designs and we already have buttoned shirts, sweatshirts, hoodies, long pants, and caps in production.’
You can buy NIXONBUI designs on their web shop. In the future, they also plan to open up shop in the region. ‘We are working on getting our production to India in the long term, so that NIXONBUI items can be available physically in shops for the people of the Northeast. It is important to me to be able to bring this project back home.’
Photo Courtesy: Nixon Bui
Words: Meeta Borah