Winner of the title ‘Beauty Vlogger of the Year 2017’ at the 1st edition of NYX Face (Fine Artistry of Cosmetics Elites) Awards held in India, it is hard to believe that Nimshim Jajo only got interested in make-up about 5 years back. One look at her make-up tutorials on Youtube and you are bound to be blown over by the skills of this next gen make-up artist. We find out more about her journey so far.
Tell us a little about yourself and how you became interested in make-up?
I am a freelance makeup artist based in New Delhi. In 2017, I entered the NYX Face Awards to try my hand at vlogging, and with the grace of God and mammoth support from friends and family, I went on to win it! I was so excited to have been the first winner in India.
About 5 years ago, I was looking up videos on YouTube about ‘How To Do Everyday Makeup by Michelle Phan’ and that was how I got interested in makeup.
How long ago did you start your Youtube channel and what was the motive behind it?
To be honest, although I watch a lot of videos on YouTube, I never realised the need to have a channel. It was in June 2017 when I entered the NYX Face Awards that I was required to open my own channel and since then I have been working on a lot of ‘How to’ tutorials.
Since it was YouTube videos that inspired me to pursue this art, I hope to do the same to someone somewhere someday through my channel. I know that there are many people like me out there who take a lot of inspiration and input from YouTube tutorials, and I hope I can help them.
Have you learnt makeup professionally?
Yes, I have. I think that is very essential. I have completed two courses in particular, Diploma Comprehensive Makeup Artistry from MSTC (2013) and Advance Professional Makeup Course from Vidya Tikari (2015).
Any make-up artistes you look up to?
Yes! I’ve got quite a few. My top five would be Makeup by Mario, Jaclyn Hills, Nikkie Tutorial, Pony’s Makeup and Vidya Tikari.
You were one of winners at the 1st edition of NYX Face (Fine Artistry of Cosmetics Elites) Awards in India, how did it feel and what do you think helped you win even with so much competition?
Undeniably, it was my strong supporters who helped me win the title. And the fact that it was the 1st edition makes it all the more special. I tried really hard but to finally realise that I had won it was such a thrilling feeling because the top 6 contestants were no joke!
Winning NYX FACE Awards has exposed me to bigger platforms and given me a great chance for collaborations, I shall remain ever grateful to them for the priceless opportunities.
What are some make-up items that you never leave home without?
Translucent powder, lipstick, Innisfree green tea mist, sunscreen and wet tissues. Also, sunglasses, even though it is not a makeup product, it’s one item that I can’t leave home without.
5 make-up essentials that you would recommend for our readers
We must remember that before anything else, buying/choosing the right products according to your skin type is the most important thing. I am listing 6 essentials to buy because these are all equally important. Be sure to indulge in a quality moisturiser, concealer, powder, blush/bronzer, eyebrow pencil and lipstick. I recommend having lipsticks in 2 colours. One natural lipstick that goes with your skin tone and a classic red lipstick. My favourite red lipstick of all time is the MAC Ruby Woo.
Plans for the future?
I am consistently working on opening my own makeup studio, so I can help other make-up enthusiasts find a job. Before I invest full time into it, I hope to build stronger working relationships with new and my current collaborators including Nykaa, Jesse Cosmetics, Goddess of Beauty (GOA) and more.
Personalities Nimshim has Worked With –
- Aishwarya Sushmita (Kingfisher Calendar Girl 2016)
- Varsha Rajkhowa (Miss Scuba International 2016 )
- Aakanksha Manchanda (Miss Summer Asia 2016)
- Rewati Chetri (Miss Asia at World Miss University 2016)
- Aradhana Buragohain (Miss India Universe, 2nd runner up, 2016)
- Jessica Marbaniang (Sunsilk Mega Miss North East 2015)
- Joseph Radhik (Sony Global Imaging Ambassador)
As told to Meeta Borah
This interview was first published in Eclectic Northeast July 2018 issue