Originally hailing from Manipur, Sonia Thiyam is a fashion blogger with over 240k followers on Instagram. Currently based out of Bangalore, her blog is called ‘Sheer Vanity by Sonia‘. Sonia not only knows a thing or two about fashion, but she is also a skilled doctor. A fashionista at heart, she loves writing about seasonal fashion and defines her style as ‘categorically minimal, peculiar and moreover comfortable’. She was also the only Indian blogger to be featured in the Converse India Diwali Campaign in 2017, where she smartly paired sneakers with Indian attire.
What motivates you to blog?
The fact that I can be very creative and fashionable. Also, I am very expressive. I love to express myself and connect with the lot of people. So that’s what motivates me.
What are some of your current fashion obsessions?
First of all, I don’t follow trends. I am not a person who followed trends. But right now, I am into pant suits and endogenous outfits.
Who or what has been your greatest fashion inspiration?
I have grown up looking at my mom wearing a lot of fashionable outfits, so she is definitely one of my earliest fashion inspirations. And, other inspiration, I take from everywhere.
Name your favorite clothing brands.
I like to wear different things. I am not a very brand conscious person. But I like Celine, Frankie Shop.
Which fashion magazines do you follow?
I am not a fashion magazine reader, but I like to read a lot of journals on fashion. I am interested in history of fashion, things about designers, etc.
How has your blog and Instagram feed evolved over time?
My feed is very curated. I like it to be perfect. It has evolved, according to my mood. I have evolved according to my own evolution. How I evolved as a person, my feed evolved with me.
Any tips for new fashion bloggers?
Become a fashion blogger because you really want to become a fashion blogger, not because it is easy. Become a fashion blogger because you have the art in you or the fashion sense. And also, be consistent and be true to yourself.
What advice would you give to those interested in building a following online?
Connect to your audience; put out content that is relatable to the audience you are targeting.